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Development of a Mobile and Web Application for ERP Integration and Dynamic Pricing in Beverage Sales

cubezoo.co.za

Food & Beverage

Business services

Information technology

Challenges in Sales Process and System Integration

SignalXpress faced inefficiencies in their sales process due to manual reseller tools, lack of real-time ERP integration leading to data discrepancies, and a complex pricing model requiring customer-specific dynamic pricing.

About the Client

A leader in innovative beer and alcoholic beverage production, focused on empowering resellers with digital tools to enhance sales and customer experiences.

Key Goals for Digital Transformation

Streamline reseller sales processes with a user-friendly digital platform
Ensure seamless integration with existing ERP systems for real-time data synchronization
Implement a dynamic pricing model to support customer-specific pricing strategies
Enhance brand visibility and user experience through modern design

Core System Functionalities

Interactive product showcase with high-quality visuals
Order management system with real-time inventory updates
ERP data synchronizer for product and customer information
Rule-based dynamic pricing engine
Sales performance reporting dashboard

Technology Stack Requirements

Cloud-native architecture (AWS/Azure)

RESTful API integration

Progressive Web App (PWA) framework

NoSQL database for scalability

Rule engine for pricing logic

Critical System Integrations

ERP system (SAP/Oracle/Custom)
Payment gateway integration
Customer Relationship Management (CRM) platform
Analytics and reporting tools

Non-Functional Requirements

99.9% system uptime SLA
Real-time data synchronization (<1 second latency)
Role-based access control (RBAC)
Cross-platform compatibility (iOS, Android, Web)
Scalable infrastructure for 10x user growth

Expected Business Outcomes

The solution will reduce sales process errors by 70%, decrease order processing time by 50%, and increase reseller satisfaction through personalized pricing and seamless digital experiences. Real-time ERP integration will eliminate data discrepancies while supporting global scalability.