Implementation of an Automated Preorder and Subscription System for Offline Retail Ecommerce

The client faces regular customer attrition due to unavailability of certain products for online purchase and lacks an automated system for recurring orders. Customers interested in preordering or subscribing to regular deliveries experience inconvenience, leading to potential revenue loss and decreased customer satisfaction.

A mid-sized retail business specializing in selling consumer products through both physical stores and online platforms, seeking to enhance customer engagement and streamline order management.

• Reduce customer churn related to online unavailability by enabling preorders and subscriptions.
• Automate recurring billing for customer subscriptions to streamline payment processes.
• Increase order frequency and predictability, enhancing revenue stability.
• Ensure secure collection and storage of customer payment details for preordering.
• Implement a scalable system capable of handling increasing user requests and transaction volume.

• Customer authentication and profile management.
• Product booking and preorder capability with product availability status.
• Subscription management allowing users to set delivery frequency and manage plans.
• Secure payment information collection, including card details, compliant with data protection standards.
• Automated billing system that charges customers when products are dispatched.
• Notification system to inform customers about order status and upcoming charges.
• Admin dashboard for order tracking, subscription management, and reporting.

• Payment gateways for secure transaction processing
• Product inventory management system
• Notification services (e.g., email/SMS providers)
• Customer relationship management (CRM) tools

• System scalability to support increasing customer base and transaction volume
• High security standards for payment data and customer information
• System uptime target of 99.9% availability
• Responsive UI for optimal customer experience across devices
• Data privacy compliance (e.g., GDPR, PCI DSS)

The new system aims to significantly reduce customer churn caused by product unavailability, increase order automation for recurring customers, and generate predictable revenue streams, leading to an estimated 15-20% uplift in online sales within the first year post-implementation.