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The client faced difficulties managing a high volume of content across multiple platforms, lacked streamlined workflows for claim management, and required a modernized digital experience to retain customers in a competitive market.
A leading UK-based health insurance provider offering private medical insurance to the UK market with over 1 million customers, seeking digital transformation to improve operational efficiency and customer retention.
Implementation will reduce content management overhead by 40%, increase customer retention through improved digital engagement, achieve 30% faster claim processing cycles, and enhance SEO visibility by 50% through optimized web architecture.