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Cloud hosting pricing models are ill-suited for AdTech's high-volume, small-transaction workloads, leading to excessive costs. AdTech platforms require cost-effective infrastructure that can handle unpredictable traffic bursts while maintaining low-latency performance for real-time bidding and data processing.
AdTech company specializing in cloud-native data integration and infrastructure optimization for advertising workloads
Projected annual cost savings of $10M+ for AdTech clients through optimized infrastructure utilization, 50% faster deployment cycles for new AdTech features, and improved system reliability enabling capture of additional advertising opportunities during peak traffic periods.