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Global Multisite E-commerce Platform for Kitchenware Retailer with Location-Based Customization and Payment Integration
  1. case
  2. Global Multisite E-commerce Platform for Kitchenware Retailer with Location-Based Customization and Payment Integration

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Global Multisite E-commerce Platform for Kitchenware Retailer with Location-Based Customization and Payment Integration

triare.net
Consumer products & services
eCommerce
Food & Beverage

Challenges in Global E-commerce Expansion and Localization

The client requires a scalable e-commerce solution to manage three regional websites with location-specific product catalogs, tax calculations, and payment methods while maintaining centralized administration. Existing challenges include inconsistent user experiences across regions, complex tax compliance requirements, and the need for culturally relevant content localization.

About the Client

Kitchenware manufacturer designing products for professional chefs and home cooks with no formal training

Objectives for Multisite E-commerce Implementation

  • Implement a multisite architecture with automated geolocation-based routing
  • Create region-specific product catalogs with smart/app-enabled product segmentation
  • Integrate dynamic tax calculation system for cross-border compliance
  • Establish multilingual content framework with language-switching capabilities
  • Enable centralized administration through a unified WordPress dashboard

Core System Functionalities and Key Features

  • Geolocation-aware product catalog with regular/smart product segmentation
  • Recipe blog integrated with product search and social sharing functionality
  • Intelligent search engine connecting recipes to relevant products
  • User account system with order history tracking and personalized recommendations
  • Coupon management system with region-specific promotional rules

Technology Stack Requirements

PHP
WordPress
WooCommerce
JavaScript

Critical System Integrations

  • Stripe/PayPal
  • Geolocation API
  • Tax Calculation API (VAT/sales tax)

Non-Functional Requirements

  • Cross-browser compatibility (Chrome, Safari, Firefox, Edge)
  • 99.9% uptime SLA with scalable cloud infrastructure
  • WCAG 2.1 AA accessibility compliance
  • GDPR-compliant data handling

Expected Business Impact of Multisite Implementation

The solution will enable 30% faster market entry for new regions through reusable template architecture, reduce administrative overhead by 40% via centralized management, and increase conversion rates through localized content and payment options. The platform's scalability will support future expansion into 5+ additional language markets while maintaining regulatory compliance across jurisdictions.

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