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Enhancement of Omnichannel Customer Experience for Pet Care Marketplace Platform

trigent.com

Retail

eCommerce

Information technology

Current Platform Limitations

The pet care marketplace requires improved omnichannel user experience consistency across mobile/web platforms, accessibility compliance for differently-abled users, cross-browser/device compatibility, and optimized performance metrics to maintain competitive advantage in a growing $232B market.

About the Client

Public limited company operating a global online marketplace connecting pet owners with caregivers, founded in 2011 with operations across North America, Europe, and the UK.

Strategic Objectives

Achieve 4.8+ app rating through superior CX enhancements
Ensure WCAG 2.1 A/AA accessibility compliance
Reduce page load/transition times by 40%
Expand market reach to include differently-abled demographics
Implement continuous testing framework for rapid innovation cycles

Core System Requirements

Verified caregiver search with review filtering
Multi-platform booking/payment system
Real-time service tracking
Accessibility-compliant UI components
Cross-device synchronization

Technology Stack

BrowserStack for cross-browser testing

Charles Proxy for network condition simulation

Zephyr for test case management

WCAG 2.1 compliance framework

System Integrations

Payment gateway APIs
Location-based services
User review verification systems
Multi-language support framework

Performance Criteria

99.9% cross-platform UI consistency
Page load time <2 seconds on 4G networks
Full accessibility compliance audit trail
Automated regression testing coverage >90%

Business Impact Projections

Implementation will enable 25% faster time-to-market for new features, 15% increase in user retention through improved CX, expanded market access for 10M+ differently-abled users, and 20% reduction in support tickets related to UI inconsistencies.