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Enhance and Expand Financial Product Search and Recommendation Platform
  1. case
  2. Enhance and Expand Financial Product Search and Recommendation Platform

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Enhance and Expand Financial Product Search and Recommendation Platform

kodius.com
Financial services
Information technology
Advertising & marketing

Limited Scope of Financial Product Offerings and User Personalization

While Engine by MoneyLion has established itself as a leading search engine for financial services, there is a need to expand the range of financial products offered and enhance the personalization of recommendations to better meet diverse user needs and market demands. Current platform may lack advanced features to cater to niche financial products or complex user scenarios.

About the Client

Engine by MoneyLion is a B2B fintech company providing a platform for embedded finance marketplaces, enabling businesses to offer financial products to their users. They specialize in search, comparison, and personalized recommendations for loans, insurance, mortgages, credit cards, and savings.

Expand Platform Functionality and Improve User Experience

  • Increase the variety of financial products available through the platform.
  • Improve the accuracy and relevance of financial product recommendations.
  • Enhance the user interface and user experience (UI/UX) for a more intuitive and engaging platform.
  • Improve the speed and reliability of the search engine.
  • Increase platform scalability to accommodate growing user base and product offerings.

Platform Enhancements

  • Support for new financial product categories (e.g., investments, crypto, etc.).
  • Advanced filtering and sorting options for financial products.
  • Personalized product recommendations based on user financial profile and goals.
  • Integration with bank APIs for real-time account data.
  • Spending analysis and budgeting tools.
  • Credit card rewards tracking and optimization.

Existing Tech Stack Leverage

TypeScript
React
SQL
Java
Android
Bank APIs

External System Integrations

  • Bank APIs (for real-time financial data)
  • Payment gateways (for facilitating transactions)
  • Credit bureaus (for credit score checks)
  • Marketing automation platforms

Performance and Scalability

  • High performance and low latency for search queries.
  • Scalability to handle a large volume of users and transactions.
  • Robust security measures to protect user data.
  • High availability and reliability.

Increased Revenue and Market Leadership

This project is expected to drive revenue growth through increased product offerings and improved user engagement, solidifying Engine by MoneyLion’s position as a leading provider of embedded finance solutions and further contributing to a valuation of $440M and continued expansion.

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