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Inefficient manual processes for managing post-lease vehicle sales through wholesale channels, including fragmented communication, lack of real-time vehicle availability updates, and inability to target specific customer segments effectively. Required rapid implementation of a digital solution to improve sales efficiency and competitiveness.
A leading Polish long-term rental company managing 4,500+ vehicles, operating brands like Hertz Lease and Firefly, with a nationwide network of automotive service providers.
Anticipated 50% reduction in sales processing time, 100% improvement in process efficiency, and enhanced customer satisfaction through personalized communication. The platform will enable consolidated management of vehicle sales operations while providing measurable competitive differentiation in the Polish automotive leasing market.