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Development of Shell Fuel Rewards Mobile Application with Integrated Loyalty Program

coreteka.com

Energy & natural resources

Automotive

Retail

Current Challenges in Fuel Purchase Experience

Customers face difficulties in locating gas stations with required amenities, lack seamless online fuel purchasing options, require secure payment mechanisms, and need better visibility into loyalty rewards programs. Existing solutions lack intuitive interfaces for tracking fuel purchases and rewards.

About the Client

Petroleum company operating fuel stations with loyalty programs and automotive services

Key Project Goals

Enable secure online fuel purchases through mobile application
Implement real-time gas station mapping with service filters
Develop integrated loyalty rewards tracking system
Create intuitive interface for fuel wallet management
Ensure cross-platform compatibility with iOS and Android

Core System Functionalities

Fuel wallet with purchase history and discount tracking
Interactive map with gas station locations and amenities
Secure payment gateway integration
Real-time fuel price display
Loyalty points tracking with popup history
Promotional offers management system
Digital loyalty card with QR scanning capability

Technology Stack

AWS

React JS

Java

Kotlin

Swift

Google Maps API

System Integrations

Payment gateway services
Google Maps Platform
Loyalty program backend systems
User authentication services

Non-Functional Requirements

End-to-end payment encryption
Real-time location updates
Cross-platform performance optimization
Data privacy compliance (GDPR)
High-availability backend architecture

Expected Business Impact

The application will enhance customer retention through seamless fuel purchasing experience, increase loyalty program engagement via transparent rewards tracking, reduce transaction times through contactless payments, and improve brand consistency across digital touchpoints. Implementation will enable Shell to capture 15-20% additional market share in mobile fuel services within the first year.