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Development of Scalable eCommerce Platform for Korean Beauty Retailer

wezom

Retail

eCommerce

Consumer products & services

Current Platform Limitations and Business Needs

The client's legacy CMS-based website lacked scalability, failed to integrate with modern business tools (CRM, accounting systems), and featured an outdated user interface that hindered customer engagement. The platform required modernization to support advanced features and position the brand as a market leader.

About the Client

A Ukrainian-based online beauty supply retailer specializing in Korean cosmetics aiming to become the market leader in its niche within two years.

Strategic Objectives for Platform Modernization

Develop a scalable, high-performance eCommerce platform with a modern design
Integrate CRM and accounting systems for streamlined operations
Revamp product catalog with enhanced visual and functional features
Implement AI-powered personalization tools to improve customer experience
Enable rapid deployment of critical features like one-click purchasing

Core System Functionalities

AI-powered virtual assistant for personalized product recommendations
Automated skin type identification system
One-click purchase functionality
Responsive, visually-stunning UI/UX design
Integrated CRM and accounting software workflows

Technology Stack Requirements

Modern frontend frameworks (React/Angular)

Scalable backend architecture (Node.js/Django)

AI/ML integration capabilities

Cloud hosting solutions (AWS/Azure)

Critical System Integrations

CRM platform (e.g., Salesforce, HubSpot)
Accounting software (e.g., QuickBooks, Xero)
Payment gateways
Inventory management systems

Performance and Scalability Expectations

Sub-2-second page load times
Horizontal scalability for traffic spikes
Enterprise-grade security protocols
Mobile-first responsive design

Anticipated Business Impact

Expected 300% increase in customer engagement metrics, 50% reduction in cart abandonment through AI personalization, and 200% growth in customer reviews within the first quarter. The platform will position Kimito to achieve market leadership within its niche through enhanced user experience and operational efficiency.