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The client faced challenges with lengthy onboarding processes for financial institutions, outdated UX/UI across customer-facing applications, legacy systems limiting campaign management capabilities, and the need for scalable data infrastructure to handle analytics for over 170 million customers.
A fintech SaaS company delivering purchase intelligence solutions to financial institutions, enabling data-driven decision-making and campaign management.
The project will enable 3x faster onboarding of financial institutions, deliver modernized user experiences across all platforms, create a scalable data infrastructure for omnichannel analytics, and reduce operational costs through cloud migration and process optimization.