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Development of Interactive Web Platform for Dental Aligner Service
  1. case
  2. Development of Interactive Web Platform for Dental Aligner Service

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Development of Interactive Web Platform for Dental Aligner Service

halo-lab.com
Medical
Healthcare
eCommerce

Challenges in Creating a Patient-Centric Dental Platform

The client required a complete digital platform from scratch to resonate with diverse Israeli demographics. Key challenges included creating an intuitive user experience for dental aligner education, addressing varying treatment preferences (day/night), generating leads through interactive tools, and maintaining data security for sensitive health information.

About the Client

Subsidiary of Viven Procurement, specializing in selling clear aligners to Israeli customers with a focus on user-friendly digital solutions and customer-centric dental care.

Goals for Platform Development

  • Establish a cohesive brand identity with playful, non-medical aesthetics
  • Develop interactive features for treatment education and user engagement
  • Implement multilingual support for Hebrew and accessibility across age groups
  • Integrate lead generation tools with seamless CRM connectivity
  • Ensure HIPAA-compliant data security for patient information

Core System Functionalities

  • Sticker-style UI with holographic textures for playful engagement
  • Treatable Cases visualizer with condition-specific illustrations
  • Day/Night treatment mode switcher with sun/moon symbolism
  • Interactive Mini Quiz with Messenger integration for lead capture
  • Dynamic CMS for content updates and Hebrew language support

Technology Stack Requirements

Webflow
Redux
Reduxsaga
HTML5
CSS3

System Integration Needs

  • CRM platform
  • Google Analytics
  • Secure payment gateway
  • Real-time messaging API

Performance and Security Standards

  • HIPAA-compliant data encryption
  • 99.9% uptime SLA
  • Sub-2s page load time
  • WCAG 2.1 accessibility compliance
  • Cross-browser compatibility

Expected Business Outcomes

The platform is projected to increase user engagement by 40% through interactive features, reduce lead conversion time by 30% via the Mini Quiz tool, and establish brand recognition among 65% of Israeli young adults seeking dental solutions. The Webflow implementation will enable 50% faster content updates compared to traditional CMS platforms.

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