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Development of Enhanced E-commerce Platform for STVOL Online Firearms Retail

wezom

Retail

Sports

Outdated and Inefficient Online Platform

STVOL's existing online store is outdated, providing a poor user experience, slow performance, and limited functionality hindering online sales growth and hindering the company’s ability to implement new business strategies.

About the Client

STVOL is a leading Ukrainian arms retailer with a 30-year history, a national trading network, and Europe's largest indoor shooting range. They are seeking to expand their online presence and reach a broader customer base.

Strategic Objectives

Increase online sales by 30%+ within the first year.
Improve customer experience and attract a younger demographic.
Provide a modern, scalable platform for future growth and innovation.
Seamlessly integrate online and offline (shooting range) experiences.

Core System Functionalities

Flexible product catalog with advanced filtering and inventory management.
Secure and streamlined checkout process.
Integration with multiple payment gateways.
Real-time delivery tracking.
Dedicated landing page and catalog for the indoor shooting range.
Voice search functionality.
Smart search capabilities with error tolerance.
User account management with order history.

Technology Stack

Elasticsearch (for search)

Integration with 1C system

Secure payment gateway integration (e.g., Stripe, PayPal)

Cloud-based infrastructure (e.g., AWS, Azure)

Modern frontend framework (e.g., React, Angular, Vue.js)

External System Integrations

1C Enterprise Resource Planning (ERP) system
Payment gateways (Stripe, PayPal, etc.)
Shipping providers (e.g., Nova Poshta, Ukrposhta)
Potentially CRM system for customer management

Non-Functional Requirements

High scalability to handle increasing traffic and product volume.
Excellent performance and fast loading times.
Robust security to protect customer data and prevent fraud.
Responsive design for optimal viewing on all devices (desktop, mobile, tablet).
High availability and reliability.

Expected Business Impact

The development of this platform is expected to significantly increase STVOL's online sales, expand its customer reach, enhance brand image, and provide a foundation for future growth and innovation within the Ukrainian arms retail market. The improved customer experience will also strengthen customer loyalty.