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Development of Enhanced Car Selling Platform with AR and Web Portal

otakoyi software

Automotive

Challenges with Existing Platform and Team Scaling

The client experienced challenges in scaling their development team to meet growing demands for mobile and web application development. They required expertise in cross-platform mobile development, web portal development with augmented reality, and database optimization to improve performance and enhance the user experience. The existing team had limited bandwidth, and the need for rapid feature implementation (AR, Instagram-style navigation) was critical.

About the Client

A leading online car marketplace with a large vehicle inventory, emphasizing a detailed walkaround videocentric experience.

Project Goals

Develop a robust and scalable web portal with an integrated augmented reality feature for virtual car viewing.
Build native Android and iOS mobile applications with a user-friendly interface inspired by Instagram, offering seamless video playback and navigation.
Optimize application performance (load times, video quality) for a smooth and engaging user experience.
Ensure seamless integration of existing media assets (videos and photos) within the new platform.
Improve overall user engagement and conversion rates through enhanced visual presentation and interactive features.

Functional Requirements

Vehicle browsing and search with advanced filtering options.
High-quality video and photo display with seamless playback.
Augmented Reality (AR) feature for virtual car inspection.
Instagram-style navigation and user interface.
User account management (dealer and buyer).
Secure payment gateway integration.
Admin panel for managing vehicles, users, and content.

Preferred Technologies

PHP

Laravel

Flutter

Unity

MySQL (or similar)

REST APIs

Integrations Required

Payment Gateway (e.g., Stripe, PayPal)
Potentially third-party data providers for vehicle information
Mapping service (e.g., Google Maps) for dealer location

Non-Functional Requirements

High performance and fast loading times.
Scalability to handle a large volume of data and users.
Security to protect user data and financial transactions.
Cross-platform compatibility (Android, iOS, Web).
Reliable video streaming and playback.

Expected Business Impact

The project is expected to significantly improve the client's online car selling platform by enhancing user experience, increasing engagement, and potentially driving higher conversion rates. The AR feature will provide a unique selling proposition, allowing buyers to virtually inspect vehicles, leading to increased confidence and sales. The improved performance and user interface will contribute to a more positive customer experience overall.