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Current digital advertising platforms suffer from lack of transparency, high transaction fees (up to 30%), ad blocking technologies, content censorship, and fraud risks. Advertisers face uncertain ROI due to opaque traffic sources, while publishers lose revenue through intermediaries and ad blockers.
Decentralized advertising platform leveraging blockchain technology to connect publishers and advertisers
Reduction of transaction costs by 99.7% compared to traditional platforms, 30% increase in publisher revenue through ad blocking resistance, and 40% improvement in advertiser ROI via transparent traffic verification. The system will process over $100M in annual ad spend with enterprise-grade reliability.