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The client needs to reimagine their guest engagement strategy following the changes in digital strategy brought on by the post-COVID pandemic. They face the challenge of enhancing the entire travel experience across all customer touchpoints, meeting increased guest expectations for personalization and operational efficiencies. Their existing digital infrastructure requires modernization to support new customer-facing applications and maintain a competitive edge.
A well-established travel and tourism company specializing in river cruises and guided tours within the UK.
The project is expected to significantly enhance customer experience, leading to increased customer satisfaction, loyalty, and positive word-of-mouth referrals. Operational efficiencies will result in cost savings and improved service delivery. Ultimately, the project will contribute to the client's strategic goal of market leadership and sustained growth.