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Voicy needed to transition from a web-based platform to dedicated mobile applications to reach a mobile-first audience, scale user-generated content (UGC) creation/sharing, and maintain user engagement in a highly competitive social app market with high churn rates.
A rapidly growing startup revolutionizing online communication through a social platform for discovering, creating, and sharing audio memes and sound clips.
Achieve 77,000+ active mobile users within a year, maintain 85%+ user engagement rate, and establish a scalable platform for UGC growth. The Flutter-based solution will reduce development costs, accelerate feature updates, and enable seamless integration with social ecosystems to drive viral sharing.