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Development of Corporate Social Responsibility Awareness Platform for Global Entertainment Brand
  1. case
  2. Development of Corporate Social Responsibility Awareness Platform for Global Entertainment Brand

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Development of Corporate Social Responsibility Awareness Platform for Global Entertainment Brand

door3.com
Sports
Media
Entertainment

Challenges in Showcasing Social Responsibility Initiatives

Need to effectively communicate corporate social responsibility efforts through engaging digital experiences while maintaining brand identity and expanding audience reach beyond traditional fan bases

About the Client

Global integrated media organization and leader in professional wrestling entertainment with diversified revenue streams in film, music, licensing, and direct sales

Strategic Goals for CSR Digital Transformation

  • Create immersive digital platform highlighting four CSR pillars (Diversity, Education, Military Support, Hope)
  • Expand audience demographics through socially conscious content
  • Strengthen brand reputation as socially responsible entertainment leader
  • Implement within accelerated project timeline

Core Platform Requirements

  • Dynamic content sections for each CSR pillar
  • Multimedia storytelling capabilities
  • User engagement tracking system
  • Responsive design for cross-device accessibility
  • Integrated content management system

Technology Stack Preferences

Modern JavaScript frameworks
Cloud hosting solutions
Content Delivery Network (CDN)

System Integration Requirements

  • Existing WWE digital properties
  • Analytics platforms
  • Social media APIs

Operational Requirements

  • High-traffic capacity scalability
  • Enterprise-grade security measures
  • WCAG 2.1 accessibility compliance
  • 99.9% uptime SLA

Anticipated Business Outcomes

Expanded audience reach through socially conscious digital engagement, enhanced brand reputation as industry leader in CSR initiatives, and strengthened relationships with non-traditional stakeholders including corporate partners and social organizations

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