Development of an Interactive Online Vehicle Catalog with Customization and Scheduling Features

Potential customers face difficulty in browsing comprehensive vehicle options, visualizing customization possibilities, comparing models, and scheduling test drives or meetings remotely, leading to reduced engagement and conversion rates.

A mid to large-sized automotive dealership network offering vehicle sales, financing, and test drive scheduling through an integrated online platform.

• Create an intuitive, full-featured online vehicle catalog with visualization and customization functionalities.
• Implement intelligent search capabilities to facilitate efficient browsing and filtering of car models.
• Enable scheduling of test drives and dealer meetings directly through the platform.
• Integrate finance options, including leasing and consumer credit offers, within the online interface.
• Improve user engagement metrics, aiming for increased visit duration, higher test drive bookings, and more financial inquiries.

• Visual car model displays with customization options and equipment standards.
• An intelligent, full-text search engine to streamline vehicle discovery.
• Visualization tools allowing users to see different configurations and equipment levels.
• Scheduling system for test drives and dealer meetings integrated into the platform.
• Financial calculators and offer displays for leasing and consumer credits.

• Car inventory database for real-time vehicle data
• Scheduling system for dealer appointments
• Financial service APIs for leasing and credit offers

• Responsive design optimized for all devices
• High system uptime with at least 99.9% availability
• Secure user data handling complying with relevant privacy regulations
• Fast load times with page response under 2 seconds on average

This platform aims to significantly enhance user engagement, leading to increased test drive bookings and financial inquiries. Anticipated outcomes include improved customer experience, a measurable increase in sales conversions, and streamlined dealer-customer interactions, ultimately boosting revenue and competitive positioning.