Development of an Interactive Conference Engagement Mobile App with AR and Content Integration

The client faces difficulties providing seamless access to event agendas, speaker information, and relevant content during high-profile conferences. Additionally, there's a need to boost attendee interaction, incorporate innovative content delivery such as AR, and streamline communication before, during, and after events.

A leading organization hosting exclusive industry events aiming to enhance attendee engagement through digital solutions.

• Implement a comprehensive mobile application that offers real-time event agenda, speaker profiles, articles, and venue information.
• Enable attendees to connect and communicate through in-app chat features.
• Integrate advanced engagement features such as augmented reality content linkage through printed media scans.
• Develop a supporting microsite for event promotion, updates, and RSVP management.
• Design and execute targeted email campaigns to promote the app and facilitate attendee registration.
• Achieve high user adoption through attractive content sharing and social media integration.

• User onboarding with email invitations and RSVP tracking
• Full conference agenda with speaker and session linking
• Speaker profiles with credentials, talk details, and related content
• Real-time chat functionality for attendee interaction
• Content management system for articles and thought leadership pieces
• Augmented reality viewer allowing content unlocking through printed media scans
• Social media sharing options for articles and event updates
• Event microsite for marketing, reminders, and registration
• Push notifications and alerts for schedule updates and news

• Content management backend for agenda, speaker, and article uploads
• Email marketing and RSVP system for campaign management
• Social media APIs for sharing features
• AR scanning software linked with printed media like magazines
• Analytics platforms to monitor app engagement and user interactions

• Scalable architecture capable of supporting thousands of simultaneous users
• Fast load times with intuitive navigation to ensure user engagement
• Data security and privacy compliance, including secure user authentication and data storage
• Reliable AR processing with minimal latency
• High availability and uptime during conference hours

The new platform aims to significantly enhance attendee engagement, with targeted features expected to increase app adoption and usage. The integration of AR and social sharing is projected to boost content visibility and attendee interaction, leading to improved attendee satisfaction, higher event ROI, and increased brand visibility for future conferences.