The client faces difficulties in efficiently managing online loan request forms for both installment and cash loans, leading to manual processing delays. They want to reduce reliance on call center staff for loan sales, improve the speed of deploying new online financial products, and gain insights into incomplete or abandoned loan applications to optimize conversion rates.
A mid to large-sized consumer finance institution seeking to streamline their online loan application processes and enhance customer engagement through automation.
The implementation of the automated online loan request system is projected to enable a tenfold increase in online loan sales, improve application conversion rates by reducing abandonment, and provide comprehensive analytics for ongoing process optimization. These improvements will enhance customer experience, reduce manual operational costs, and accelerate product time-to-market.