Development of an Advanced E-commerce Platform for Booking and Selling Experiential Services

The client operates a foundational platform for selling discounted travel experiences, but faces limitations in stability, user engagement, responsiveness across devices, and scalability. They seek to enhance platform robustness, integrate rebranding initiatives, and deliver a seamless multichannel shopping experience to support growth and marketing campaigns, including specialized content campaigns.

A mid-to-large scale digital marketplace specializing in discovering and booking unique experiential activities and related merchandise across multiple locations worldwide.

• Establish a structured development process with clear sprint schedules and acceptance criteria to improve delivery consistency.
• Enhance platform stability by fixing failure points and increasing test coverage.
• Implement a comprehensive rebranding, including integrating new design assets and refactoring main workflows for brand consistency.
• Achieve full responsiveness, ensuring optimal user experience across mobile, tablet, and desktop devices.
• Develop a shopping cart and checkout system enabling smooth transaction flows.
• Support special marketing campaigns, such as promotional campaigns featuring celebrity adventurers.

• User account management and onboarding
• Experience browsing with categorization and search functionalities
• Booking engine with real-time availability and calendar integration
• Shopping cart and secure checkout process
• Integration of branded design assets and dynamic content presentation
• Responsive interface optimized for mobile, tablet, and desktop
• Campaign-specific pages and promotional content modules
• Backend management for inventory, pricing, and experience details

• Design asset management and integration for rebranding
• Payment gateway providers for secure transactions
• Third-party marketing and analytics tools
• Availability and booking calendar systems

• Platform stability with minimal points of failure
• High test coverage and continuous integration for quality assurance
• Responsive performance with load times under 3 seconds across devices
• Scalability to support increasing user base in multiple cities
• Data security compliant with industry standards

Successfully delivering this platform will transform the basic experience marketplace into a sophisticated, intuitive ecommerce system capable of supporting rapid growth, diverse marketing campaigns, and multichannel engagement. Expected outcomes include improved platform stability, enhanced mobile responsiveness, streamlined booking workflows, and increased sales conversion rates, ultimately elevating market positioning and enabling expansion into new cities and customer segments.