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80% of private fleet trucks operate with empty backhauls, representing significant resource waste and missed revenue opportunities. Despite 90% of freight brokers seeking private fleet access, the market remains fragmented due to lack of centralized infrastructure, inefficient matching processes, and limited visibility into sustainability metrics.
Technology-driven logistics platform aggregating unused backhaul capacity from private fleets to offer cost-effective freight solutions while promoting sustainability
Platform implementation will unlock $50B market potential by reducing empty backhauls by 80%, enabling 624% margin improvement for brokers, and achieving measurable sustainability gains through 25% reduction in greenhouse gas emissions from participating fleets. Real-time analytics will provide actionable insights into lane activity, carrier performance, and demand patterns while supporting ESG compliance tracking.