Development of a Step-by-Step Configurator and Ordering Web Application for Lighting Projects

The client faces difficulties in guiding customers through complex lighting project configurations, leading to potential mistakes, incompatible component selections, and inefficient communication channels. Existing processes hinder rapid order processing and limit upselling opportunities, impacting overall customer satisfaction and sales performance.

A mid-sized electrical supply and lighting solutions company seeking to enhance customer ordering efficiency and reduce order errors through digital tools.

• Create an intuitive, real-time step-by-step configuration tool integrated into the company's website to streamline customer order planning.
• Reduce order mistakes and component incompatibility issues through algorithm-driven suggestions based on user input.
• Enable saving, editing, and emailing of completed configurations to facilitate easier order management.
• Implement push notifications to promote upselling and increase customer engagement.
• Increase online order volume, reduce reliance on phone-based sales, and improve customer service responsiveness.

• A step-by-step configuration wizard that dynamically suggests compatible components based on previous selections.
• Algorithmic checks to prevent incompatible or invalid configurations.
• Ability for users to review, edit, and save configurations for future use.
• Options to email completed configurations directly from the app.
• Push notifications for upselling and promotional messages.
• Contact form or direct communication channel for seamless customer support.

• Email service for sending finalized configurations
• Notification service for push messaging
• Contact or CRM system for customer engagement and follow-up

• Application should load within 2 seconds on standard broadband connections.
• Scalable architecture to support increasing user base and configuration complexity.
• Secure data handling, especially for saved configurations and customer communication.
• Cross-platform compatibility to ensure consistent performance across desktops and mobile devices.

The proposed system is expected to significantly streamline the order process, decreasing order errors and processing time. It aims to increase online sales volume, with past implementations indicating a shift where app-based sales outpace phone sales. The improved customer experience will enhance satisfaction, support upselling efforts through targeted notifications, and reduce operational overhead for the sales team.