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Development of a Social Networking Platform for Enhanced User Safety and Engagement

jetrockets.com

Media

Information technology

Entertainment

Challenges with Existing Social Media Platforms

Current social media platforms suffer from issues like disinformation, polarization, exploitative content, and privacy erosion, leading to unhealthy user experiences. Bright seeks to address these problems by creating a community focused on respect, protection, and shared interests, free from spam, advertising, and toxic content.

About the Client

Bright is a startup focused on creating a safer and more positive online social networking experience. Their platform aims to combat misinformation, toxicity, and privacy concerns prevalent in existing social media environments.

Project Goals

Develop a secure and user-friendly social networking platform.
Implement features to promote respectful communication and reduce toxicity.
Enable users to discover and engage with content and communities aligned with their interests.
Provide a sustainable monetization strategy through subscriptions.
Ensure seamless integration with CRM, customer support, and payment systems.

System Functionality

Topic-based content organization and discovery
Personalized content recommendations based on user preferences
Article creation and management tools (text editor, scheduling, media attachments)
User feedback mechanisms (likes, comments, interest tracking)
Subscription management (monthly/yearly, gifting)
Newsletter subscription

Technology Stack

Ruby on Rails

React

PostgreSQL

Sidekiq

Redis

External System Integrations

CRM
Customer Support System
Payment Gateway (Stripe)
Email Service (Sendgrid)

Non-Functional Requirements

Scalability to accommodate a growing user base
High performance and responsiveness
Robust security measures to protect user data
Reliable and fault-tolerant infrastructure

Expected Business Impact

The successful development of the Bright App will enable the company to establish a thriving online community, attract and retain users seeking a safer social experience, and generate revenue through subscriptions. It will position Bright as a leader in fostering positive online interactions and addressing the negative aspects of current social media platforms.