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Development of a Smart Spending and Savings Mobile Application

robosoftin.com

Financial services

Customer Savings Empowerment

Aditya Birla Group customers lack a dedicated, integrated mobile solution to actively manage their spending and savings, hindering their ability to maximize the benefits of their credit and debit cards. Existing solutions are fragmented and do not proactively encourage savings.

About the Client

A large multinational conglomerate providing banking, financial services, and insurance products in India.

Key Project Goals

Develop a user-friendly mobile application that facilitates smart spending tracking.
Enable automated savings features linked to credit and debit card usage.
Increase customer engagement with financial management tools.
Enhance customer loyalty and satisfaction within the Aditya Birla Group ecosystem.
Provide personalized insights and recommendations to improve financial well-being.

Application Functionality

Real-time transaction categorization and tracking
Automated savings goal setting and tracking
Round-up savings feature (rounding up purchases and transferring the difference to a savings account)
Personalized spending insights and recommendations
Budgeting tools
Secure card linking and authentication
Push notifications for savings progress and spending alerts
Integration with existing Aditya Birla Group banking services

Technology Stack

Native iOS and Android development

Secure backend API (e.g., Node.js, Python/Django)

Cloud-based infrastructure (e.g., AWS, Azure, GCP)

Data analytics platform for personalized insights

Secure authentication and authorization mechanisms

External System Integrations

Aditya Birla Group banking APIs for transaction data
Card issuer APIs for real-time transaction feeds
Potentially integration with other Aditya Birla Group financial products

Performance and Security

High scalability to accommodate a large user base
Secure data encryption and protection
Fast response times and optimal performance
Compliance with relevant data privacy regulations (e.g., GDPR, CCPA)

Business Impact

This application is expected to increase customer engagement with Aditya Birla Group's services, drive savings, improve customer satisfaction, and enhance the company's brand image as a provider of innovative financial solutions. It will contribute to increased customer lifetime value and potentially drive adoption of other financial products within the group.