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Existing airline digital platforms lack inclusive design, multilingual support, and frictionless booking processes. Users face difficulties in accessing personalized assistance, language-specific interfaces, and seamless rebooking options, leading to reduced customer satisfaction and conversion rates.
A new airline company focused on providing inclusive and affordable air travel experiences with a vision to democratize air mobility in India.
Expected 40% increase in booking conversion rates through inclusive design, 30% growth in repeat customers via reward points integration, and 50% reduction in customer support queries related to booking issues. The platform will position Akasa Air as a leader in accessible air travel, targeting India's 300+ million underserved air travel market segment.