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Development of a Scalable Mobile Commerce Application for Health and Beauty Retailer Prostor

tallium.com

Retail

Consumer products & services

eCommerce

Challenges in Digital Transformation

Existing market solutions lacked intuitive user experience and comprehensive functionality to serve millions of customers. Needed a scalable mobile platform to compete with established e-commerce players while maintaining offline-to-online integration.

About the Client

Leading Ukrainian retailer with 427 stores in 132 cities, offering cosmetics, perfumes, household chemicals, and wellness products

Strategic Development Goals

Create intuitive mobile shopping experience surpassing competitors
Enable seamless omnichannel integration (online ordering, in-store pickup)
Implement loyalty program gamification
Support real-time inventory visibility across 427 locations

Core System Capabilities

Interactive store locator with map integration
Advanced product search with filtering
Makeup tutorial video library
Campaign-specific promotions hub
Mobile checkout with delivery/pickup options
Barcode scanning for product information
Loyalty points tracking system
Gamified user engagement mechanics

Technology Stack

React Native for cross-platform development

Node.js backend

AWS cloud infrastructure

MongoDB database

System Integrations

Payment gateway integration
Inventory management system API
Loyalty program database
Google Maps API for store locations

Performance Requirements

Support 1M+ concurrent users
99.9% system availability SLA
Sub-2s page load times
GDPR-compliant data security

Business Impact Projections

Expected 40% increase in digital sales conversion through enhanced UX, 25% growth in customer retention via loyalty gamification, and operational efficiency gains through unified inventory management across 427 physical locations.