Development of a Real-Time Location-Based Discount Notification Mobile App

The client needs a mobile solution that provides real-time updates on relevant deals from various stores, triggered by proximity via beacon technology, ensuring customers only receive offers aligned with their interests while maintaining high security standards during transactions. Current limitations include delayed data updates, lack of personalized notifications, and cross-platform performance issues across iOS and Android devices.

A mid-sized retail chain seeking to enhance customer engagement by delivering personalized, location-triggered deals and promotions through a mobile application.

• Implement real-time data synchronization to ensure prompt and accurate deal notifications.
• Enable geofence and beacon-based triggers to deliver contextually relevant promotions to users depending on their location.
• Allow users to filter and receive deals based on personal preferences and topics of interest.
• Ensure secure transaction processing, particularly when linking virtual deals to bank payment systems.
• Design a cross-platform mobile application with smooth performance on diverse devices and operating systems.
• Facilitate Agile development cycles with regular stakeholder feedback and iterative improvements.

• Real-time deal update mechanism triggered by beacon signals or geofencing.
• A user preferences module to select desired deal topics and stores.
• Push notification system for instant offer alerts based on proximity and preferences.
• Secure bank linking and payment processing for deal redemption.
• Device-agnostic interface ensuring smooth performance across iOS and Android devices.
• Backend data management with local data caching for offline access.
• Administrative dashboard for managing deals, user preferences, and beacon configurations.

• Beacon hardware and management systems for proximity detection.
• Payment gateway APIs for secure bank transactions.
• Store content management systems to upload and manage deals.
• User authentication and preferences storage platforms.
• Analytics tools for user interaction and deal engagement tracking.

• System must support real-time notifications with latency under 2 seconds.
• Application must perform smoothly across a variety of device specifications and operating system versions.
• Ensure data security and compliance with relevant privacy standards during all transactions.
• System scalability to accommodate increasing user base and deal volume without performance degradation.
• High availability with 99.9% uptime and robust error recovery mechanisms.

The deployment of this real-time, personalized deal notification system is expected to increase user engagement and store visits by at least 30%, improve deal redemption rates through targeted notifications, and enhance overall customer satisfaction. Secure payment integration will streamline transactions, leading to higher sales conversion. The scalable solution will support future expansion with minimal rework, offering a significant return on investment by boosting revenue and customer retention.