The client requires a software solution to streamline the vehicle buying and selling process, making it more efficient, transparent, and flexible. The current legacy system presents performance issues, resource duplication, and limited scalability, hindering user experience and operational effectiveness.
A mid-sized enterprise operating an online automotive marketplace connecting individual sellers and a widespread network of dealerships nationwide, with functionalities for vehicle sales, reviews, comparisons, and financial services.
The new platform aims to significantly improve user experience, increase traffic and engagement, and streamline transaction processes. Anticipated results include enhanced performance, operational efficiency, higher lead conversions, and expanded market reach, ultimately supporting the client’s goal of becoming a leading online automotive marketplace with robust handling of high loads and extensive features.