Development of a Multisite Content Management and Data Presentation Platform for a Media and Marketing Research Organization

A media and marketing research organization with a broad portfolio of services faces difficulties in managing multiple multilingual websites to deliver clear, accessible research information. The organization requires a centralized system to facilitate easy content editing, multilingual support, and streamlined presentation of complex research data, to improve stakeholder engagement and data dissemination.

A medium to large research agency specializing in media measurement, consumer behavior analysis, and marketing data processing, needing an easily manageable web platform to showcase research projects and data insights.

• Create a unified multisite platform that allows for simple content management across multiple research-focused websites.
• Implement multilingual support to serve diverse audience needs.
• Design clear, user-friendly presentation of research data and analysis results.
• Ensure scalability and ease of content updates to accommodate expanding research portfolios.
• Enhance user engagement through an intuitive website structure aligned with research dissemination needs.

• Multisite management capability enabling administration of several research websites from a single platform.
• Content editing interface that allows non-technical staff to easily update research summaries, reports, and news.
• Multilingual support to deliver content in multiple languages seamlessly.
• Responsive design ensuring accessibility across desktops and mobile devices.
• Customizable templates for presenting complex research data in visual formats (charts, graphs, tables).
• User role management to control access and editing rights.

• Data analysis tools or dashboards for research data visualization
• Authentication systems for secure access
• Localization management tools for multilingual content

• Platform should support at least 10 multilingual websites with scalable architecture.
• Page load times must be under 3 seconds for 95% of pages.
• System should handle simultaneous editing by multiple users without performance degradation.
• Security standards including data encryption and access controls must be implemented.

The deployment of this multisite platform is expected to substantially improve content management efficiency, enabling faster updates and consistent presentation across websites. It will enhance stakeholder engagement through clear data visualization and access to research insights, supporting the organization’s goal of broad dissemination of complex research findings. Project aims include supporting scalable growth and reducing website management time by up to 50%.