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Development of a Modular Wellness App with Enhanced QA and Automated Backend Processes for Universal Music Group

miquido.com

Media

Health & Fitness

Challenges in App Scalability, Quality Assurance, and Operational Efficiency

Universal Music Group required improved quality assurance processes, modular architecture for iOS app scalability, and automated backend workflows to support rapid feature development and content delivery while maintaining high accessibility and user experience standards during a major rebranding initiative.

About the Client

A leading global music company expanding into wellness technology through evidence-based audio applications

Key Objectives for Wellness App Development

Implement modular architecture for scalable iOS app development
Enhance QA processes through automated testing frameworks
Automate backend content delivery workflows
Integrate health tracking and accessibility features
Support brand evolution through technical modernization

Core System Functionalities and Key Features

Modular iOS application architecture with dependency injection
Automated UI testing framework for critical paths
Backend process automation for audio content preparation
Apple HealthKit integration for wellness tracking
Voiceover accessibility support for visually impaired users
Listening environment quality checker
User feedback surveys for personalized audio recommendations

Technology Stack Requirements

iOS Swift development framework

Cloud-based backend automation tools

Automated testing platforms (XCTest/UIAutomation)

Modular architecture patterns (VIPER/Coordinator)

External System Integrations

Apple HealthKit API
Third-party analytics platforms
Spotify audio API for content delivery
User engagement platforms (HubSpot)

System Quality Attributes

High scalability for global user base
Real-time audio content delivery performance
HIPAA-compliant data handling
Cross-device compatibility
Automated CI/CD pipelines

Expected Business Outcomes

The development initiative is expected to deliver a 40% reduction in manual QA efforts, 60% faster content delivery cycles, and 25% increase in user retention through personalized wellness features. The modular architecture will enable 3x faster feature implementation while maintaining 99.9% application stability, supporting Universal Music Group's expansion into the $40B wellness market with a technically differentiated product offering.