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Existing smoking cessation tools lack effective behavioral accountability mechanisms and face challenges in verifying user compliance through traditional methods. The platform requires robust video verification, secure payment systems, and regulatory compliance to ensure user engagement and financial viability.
A healthcare technology company focused on smoking cessation through behavioral commitment and digital tools.
The platform will enable scalable smoking cessation support for millions of users, reduce operational costs through automated verification, and create a sustainable revenue model with minimized transaction fees. The solution addresses a $16B+ market opportunity by leveraging behavioral economics and digital verification technologies.