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Development of a Dynamic Visual Home Configurator Platform for Real-Time Customization and Management
  1. case
  2. Development of a Dynamic Visual Home Configurator Platform for Real-Time Customization and Management

Development of a Dynamic Visual Home Configurator Platform for Real-Time Customization and Management

teacode.io
Real estate
eCommerce

Challenges Faced by a Real Estate Company in Customer Engagement and Operational Management

The client currently operates without an online platform for hosting customizable home designs and collecting client inquiries, leading to limited customer interaction and inefficient manual configuration and cost calculations. They require a scalable, multilingual web application that allows clients to visualize and modify home features interactively while enabling the sales team to manage inquiries, configurations, and financial data efficiently.

About the Client

A medium-sized real estate company aiming to enhance customer engagement by providing an interactive online home design and inquiry platform with integrated backend management.

Goals for Developing an Interactive Home Customization and Management Platform

  • Create a scalable, multilingual web application using modern technologies for fast rendering and internationalization.
  • Develop an interactive visual home configurator enabling users to customize house components like elevations, colors, and materials with real-time visual updates.
  • Implement real-time cost and resource calculation based on user-selected configurations to provide immediate feedback.
  • Build an admin panel that allows authenticated staff to view, modify, and manage client configurations, including discount application, margin adjustments, and content updates.
  • Enable exporting of detailed house estimates and configuration data in standard formats such as XLS files.
  • Integrate with external content management and analytics systems for seamless content updates and visitor insights.

Core Functional Features for Home Configurator and Management System

  • Interactive visual house configurator with dynamic visualization adjustments based on user input (elevation, color, materials).
  • Real-time cost estimation and financial calculation module linked to user modifications.
  • Submission form capturing all customizable parameters, with automated email delivery of configurations and specifications.
  • Content management system (CMS) integrated for easy updates to site content without coding.
  • Admin dashboard for monitoring inquiries, editing configurations, managing discounts, and generating PDFs and data exports.
  • Support for multiple languages and domains to cater to different regional markets.

Preferred Technologies and Architectural Approaches

Next.js or equivalent server-side rendered framework for fast, scalable, and SEO-friendly web applications.
Headless CMS such as Prismic or similar for content management.
Real-time synchronization techniques for visual updates and data consistency.
Google Sheets or comparable tools for dynamic management of pricing and configuration parameters.

External System Integrations Necessary for Project Functionality

  • Content Management Systems (CMS) for webpage content control.
  • Email systems for automatic sending of configuration summaries to clients.
  • External spreadsheet or database systems for real-time pricing and margin management.
  • PDF generation tools for exporting detailed configuration reports.

Key Non-Functional System Requirements

  • System scalability to handle over 100,000 monthly visitors.
  • Responsive design ensuring optimal performance across devices.
  • High availability and uptime for critical user and admin functionalities.
  • Secure authentication and authorization processes for admin panel access.
  • Efficient data export capabilities with export files in XLS format.

Projected Business Outcomes and Benefits

The implementation of the visual home configurator and integrated management system is expected to significantly increase user engagement, with an estimated 100,000+ monthly visits and a higher volume of inquiries. It will streamline configuration management and cost calculations, reduce manual efforts, and improve sales conversion rates, ultimately enhancing overall operational efficiency and customer satisfaction.

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