Development of a Digital Platform for Nontransactional Banking Client Management and Engagement

The client encounters difficulties in enabling nontransactional banking clients to monitor and manage their retail credit products, facilitate quick repayments without current accounts, and automate client communication for payment reminders and cross-sell opportunities. Additionally, integrating a seamless user experience across multiple digital channels presents significant complexity, involving UX/UI, Front-End, BackOffice, Authorization servers, and enterprise messaging infrastructure.

A mid-sized retail banking institution specializing in personal loans, credit cards, and savings products, seeking to enhance digital engagement for clients without current accounts.

• Enable clients to monitor and manage their retail credit products, including loans and credit cards, via an intuitive digital interface.
• Implement quick and secure installment repayment functionality for clients lacking current accounts.
• Facilitate targeted cross-selling and automated reminders for upcoming or overdue payments.
• Design a unified digital experience that simplifies complex banking processes and enhances user satisfaction.
• Ensure the platform supports scalable architecture and integrates seamlessly with existing banking systems.

• Client Portfolio Dashboard: Display detailed overview of loans, credit cards, and deposit accounts.
• Quick Repayment Module: Enable clients to make installment payments efficiently, even without a current account.
• Automated Payment Reminders: Send notifications for upcoming, due, or overdue payments to encourage timely actions.
• Cross-sell and Upsell Capabilities: Present personalized product offers based on client profiles and behavior.
• Secure Authentication and Authorization: Implement robust security protocols for client verification and data protection.
• Integration with Back-End Core Banking Systems: Ensure real-time data synchronization regarding client accounts and transactions.
• Analytics and Reporting Dashboard: Provide the bank with insights into client activity and platform usage.

• Core banking system for account data and transaction processing
• Payment gateways for installment repayment processing
• Notification services for client alerts and reminders
• Customer relationship management (CRM) system for cross-sell/up-sell targeting

• Scalability to support increasing client base and transaction volume
• High availability with 99.9% uptime SLAs
• Robust security measures, including data encryption and secure authentication
• Responsive design for optimal experience across desktops and mobile devices
• Performance targets ensuring page load times under 3 seconds

The platform aims to enhance customer engagement by providing accessible and efficient management of retail credit products, leading to increased client satisfaction and retention. It is projected to improve repayment adherence, promote cross-selling opportunities, and streamline operational efficiency, contributing to a measurable increase in product uptake and reduced manual processing costs.