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Development of a Customized Luxury Decor E-commerce Platform with AI-Driven Style Matching and Full-Service Checkout Integration

railwaymen.org

eCommerce

Interior Design

Retail

Challenges in Delivering Personalized Luxury Decor Solutions

Existing platforms lack personalized luxury decor recommendations and seamless purchase processes. The need for a secure, scalable solution that combines AI-driven style matching with white-glove delivery logistics and tax compliance in the US market.

About the Client

Digital marketplace offering luxury decor packages with online customization and full-service installation, founded by renowned designer Kathryn M. Ireland.

Key Goals for Platform Development

Implement AI-powered visual style quiz for personalized room recommendations
Develop full-service checkout with tax calculation (AvaTax) and Stripe payments
Create admin CMS for managing decor packages and designer profiles
Integrate analytics for user behavior tracking and data-driven improvements
Ensure secure, scalable architecture for high-value transactions

Core System Capabilities

Interactive style quiz with admin-configurable logic
Shoppable room packages with item-level purchasing
Favorites list management for collections/items
Order history with delivery tracking
Design consultation packages and moodboard access
Admin CMS for content and product management

Technology Stack Requirements

Ruby on Rails

React.js

Stripe API

Google Analytics 4

Avalara AvaTax

Critical Third-Party Integrations

Stripe Payment Gateway
Google Tag Manager
Avalara Tax API
CMS Framework

System Quality Attributes

PCI-DSS compliance for payments
High availability architecture
Real-time tax calculation performance
Admin UI responsiveness
Data privacy (GDPR/CCPA)

Expected Business Outcomes

Enables 30% faster customer decision-making through AI style matching, reduces checkout abandonment by 40% with integrated tax calculations, and increases repeat purchases via personalized recommendations. Provides administrators 50% faster content updates through custom CMS.