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Development of a Customer-Focused Service Booking Platform with Geolocation and Management Integration
  1. case
  2. Development of a Customer-Focused Service Booking Platform with Geolocation and Management Integration

Development of a Customer-Focused Service Booking Platform with Geolocation and Management Integration

desmart.com
Home Services
Business services

Identifying the Challenges in Connecting Customers with Service Providers

The client seeks to develop a comprehensive web-based platform to facilitate direct customer bookings for repair and maintenance services, addressing the need for accurate location-based service targeting, streamlined management, and expanded market reach beyond existing B2B operations. Current limitations hinder customer engagement and operational efficiency.

About the Client

A mid-sized company operating a service booking platform for repair and maintenance services, expanding into direct-to-consumer sales and requiring a scalable, user-friendly web application.

Goals for Enhancing Service Access and Operational Efficiency

  • Create a user-friendly, search engine optimized web application enabling end customers to book plumbing, electrical, appliance, and gas cooker repair services.
  • Integrate with external postal code and mapping APIs to accurately determine customer locations for service dispatch.
  • Develop an intuitive content management system to allow flexible service management and updates by administrative staff.
  • Expand market reach by establishing a direct B2C sales channel, increasing customer engagement and revenue potential.
  • Ensure platform scalability and performance to handle increased user traffic and bookings efficiently.

Core Functionalities and Features of the Service Booking Platform

  • Customer-facing service search with keyword and location-based filtering, optimized for search engines.
  • Integration with postal code and mapping APIs for precise geolocation and service area validation.
  • Booking functionality enabling end users to select services, view provider details, and confirm appointments.
  • Admin panel via a customized CMS to create, modify, and organize services and manage provider information.
  • Real-time notification system for service updates and appointment confirmations.
  • User account system for customer profile management and booking history tracking.

Preferred Technologies and Architectural Approach

PHP with Laravel framework for backend development
Next.js (React) for the frontend application
Laravel Nova CMS for administrative management

Essential External System Integrations

  • Postal code API for location verification
  • Mapping API for geolocation and route optimization
  • Payment gateway API for processing bookings

Performance, Security, and Scalability Standards

  • Platform must handle at least 10,000 concurrent users
  • System response times should not exceed 2 seconds under load
  • Data security measures to protect user information, compliant with relevant standards
  • Flexible architecture to support future feature enhancements and integration needs

Projected Business Outcomes and Market Expansion Potential

The development of this platform aims to facilitate direct engagement with end consumers, enabling the client to transition from a B2B-only model to a B2C market presence. Expected outcomes include increased booking volume, improved operational efficiency, and enhanced customer satisfaction, ultimately contributing to business growth and market competitiveness.

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