The client faces difficulties providing users with quick, reliable access to venue information, live event updates, and booking options due to fragmented digital solutions and limited tech resources. Users often encounter challenges in discovering nearby pubs and restaurants, filtering options, and accessing real-time data, resulting in reduced customer satisfaction and engagement.
A mid-sized hospitality company specializing in pub and restaurant venues, seeking to enhance customer engagement and ease of venue discovery through a mobile app.
The new mobile application is expected to significantly improve user engagement by providing easy access to venue information, real-time updates, and reservation capabilities. Anticipated outcomes include increased booking rates, higher venue visibility, and enhanced customer satisfaction, with the potential to boost revenue and market presence within the hospitality sector.