An established publishing company currently relies on multiple third-party marketplaces for online book sales, leading to scattered sales data, manual tracking, logistical inefficiencies, and difficulty in managing returns, royalties, and inventory. They lack a centralized digital platform to independently control and monitor online transactions, author royalties, and inventory, resulting in operational inaccuracies and reduced sales control.
A well-established publishing organization with over 30 years in the industry seeking to digitize and centralize their book sales, author management, and administrative operations through a comprehensive online platform.
The new centralized eCommerce platform is expected to streamline online sales and inventory management, eliminate manual data entry errors, improve accuracy in royalty calculations, and enable autonomous operations for publishers. It aims to enhance customer experience, support increased direct sales, and provide real-time analytics, ultimately driving higher sales efficiency and operational control for the publishing organization.