The client operates in the rapidly growing online food delivery market, facing challenges in continuously debugging, improving, and expanding their web frontend to accommodate evolving customer behaviors across desktop and mobile devices. Minor UI or behavioral changes can significantly impact order volume, requiring a flexible, responsive, and scalable frontend solution capable of handling high user traffic and providing a seamless experience.
A mid-sized online food delivery service specializing in connecting customers with local restaurants via a web platform with a focus on user experience and responsiveness.
The project is expected to significantly improve user engagement and order conversion rates by delivering a faster, more responsive, and user-friendly frontend. It aims to support high traffic volumes, reducing downtime and errors, ultimately leading to increased order volume and customer satisfaction. Enhanced responsiveness across devices is projected to result in a measurable increase in mobile orders, contributing to overall market competitiveness.