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The client faces challenges in conducting efficient and engaging clinical trials, particularly for patient engagement and retention. They need a solution that allows for remote participation, data collection, and leverages engaging methods like simulation games to improve data quality and capture ailment information in specific patient cohorts (children). Traditional clinical trial methods lack flexibility and may struggle to retain participants.
A global pharmaceutical company focused on developing and commercializing innovative therapies.
Successful implementation will lead to faster clinical trial completion, improved patient engagement and retention rates, enhanced data quality, reduced operational costs associated with traditional trials, and accelerated FDA submission. This will ultimately contribute to the timely availability of new therapies for patients.