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Develop Customer-Facing Mobile Application and Backoffice Software for Automotive Dealership
  1. case
  2. Develop Customer-Facing Mobile Application and Backoffice Software for Automotive Dealership

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Develop Customer-Facing Mobile Application and Backoffice Software for Automotive Dealership

evojam.com
Automotive
Insurance
Retail

Challenges with Customer Engagement and Operational Efficiency

The client faces challenges in directly reaching customers amidst industry-specific seasonal trends and multiple customer touchpoints. Existing systems were inadequate for meeting customer expectations and streamlining internal processes. A previous software implementation faced scope creep and vendor challenges, requiring a fresh approach to deliver a comprehensive solution.

About the Client

An authorized Volvo dealer and service center operating in Warsaw, Poland, focused on customer safety, satisfaction, and loyalty. Seeking to modernize operations and enhance customer engagement.

Project Goals

  • Improve customer satisfaction through enhanced communication and service access.
  • Streamline internal processes and improve operational efficiency.
  • Increase dealership revenue through improved customer engagement and sales opportunities.
  • Provide a modern, user-friendly digital experience for both customers and staff.
  • Centralize customer data for better targeted marketing and sales efforts.

Core System Functionalities

  • Mobile appointment scheduling and reminders
  • Access to vehicle information (insurance, inspection, warranties)
  • Online insurance renewal
  • Vehicle quote requests
  • Test drive scheduling
  • Customer communication (chat, phone call requests)
  • Access to car accessories
  • Accident assistance features
  • GDPR consent management
  • Internal process management (query tracking, reminders, document management)
  • Customer segmentation and sales opportunity identification
  • Instant messaging
  • Digital document sharing

Technology Preferences

Custom backend solution
Modern frontend development
Mobile application development (iOS & Android)
CRM system integration

External System Integrations

  • Payment gateway integration for insurance renewals and accessory purchases
  • Potentially integration with existing accounting/ERP systems

Non-Functional Requirements

  • Scalability to handle increasing user base and data volume
  • High availability and reliability
  • Secure data storage and transmission
  • Responsive design for optimal user experience across devices
  • Performance optimization for fast loading times

Expected Business Impact

Successful implementation is expected to result in increased customer satisfaction, improved operational efficiency, higher dealership revenue, and a stronger competitive advantage. The ability to modernize processes and provide a superior digital experience is expected to position the dealership as an innovator in the automotive industry.

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