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Customizable Form Builder Integration for Enhanced Lead Management

enozom.com

Business services

Information technology

Current Limitations in Form Customization and Brand Alignment

The existing system restricts administrators from modifying form fields, layouts, or designs to meet specific business needs or align with brand identity, limiting flexibility and user experience optimization.

About the Client

A German-based provider of cloud-based call tracking and lead management solutions designed to optimize marketing and sales processes through multichannel communication integration and analytics.

Key Project Objectives for Enhanced Flexibility

Develop an intuitive interface for dynamic form field management
Enable real-time synchronization between form edits and backend systems
Provide customizable layout options for brand-consistent user experiences

Core Functional Requirements and Features

Drag-and-drop form field editor
Dynamic mandatory field configuration
Real-time backend data synchronization
Responsive layout and theme customization tools

Technology Stack Preferences

React.js

Node.js

REST APIs

Cloud Infrastructure

Critical System Integrations

CRM platforms (e.g., Salesforce, HubSpot)
Marketing analytics tools
Telephony systems

Non-Functional Requirements

High scalability for concurrent user sessions
Real-time performance under 200ms latency
Enterprise-grade data encryption
Cross-browser compatibility

Anticipated Business Outcomes

Enables 30% faster lead response times through tailored forms, improves customer engagement metrics by 25%, and reduces development costs for custom implementations by 40% through self-service tools.