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Custom Ecommerce Platform with Personalized Gift & Card Customization

ironin.it

Consumer products & services

Retail

Challenges with Existing System and Scalability

Boomf requires a robust, scalable, and highly customizable e-commerce platform to support continued growth, manage increasing order volumes, and maintain a seamless customer experience. The existing system needs enhancements to improve order management, delivery integration, and frontend performance to ensure competitive advantage and meet peak demand during key holidays.

About the Client

Boomf is an online retailer specializing in personalized cards and gifts, with a popular product being the 'Boomf Bomb' photo confetti card. They offer customers an online customization tool for creating unique gifts and cards.

Project Goals

Develop a scalable and reliable e-commerce platform to support future growth.
Enhance the product customization tool with advanced features and improved user experience.
Improve order management processes and administrative capabilities.
Integrate with DHL for optimized and cost-effective shipping.
Ensure fast website loading times and a responsive user interface.

Functional Requirements

Online product customization wizard with image upload and personalized message capabilities.
Admin panel for order management, inventory control, and customer management.
Integration with DHL for shipping rate calculation and tracking.
Secure payment gateway integration (Stripe).
Single Page Application (SPA) frontend for improved performance.

Preferred Technologies

Ruby on Rails

React.js

Node.js

Typescript

GraphQL

Event Store

Sidekiq

Kubernetes

Stripe

Integrations Required

DHL Shipping API
Stripe Payment Gateway

Key Non-Functional Requirements

High performance and fast website loading times.
Scalability to handle increasing traffic and order volumes.
Secure data storage and processing.
Reliable and stable platform operation.

Expected Business Impact

This project will result in increased sales and user satisfaction through a more robust, scalable, and user-friendly e-commerce platform. Improved shipping integration will reduce costs and delivery times. A faster website will improve conversion rates and enhance the overall customer experience. Enhanced administrative capabilities will streamline order management and improve operational efficiency.