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Custom Digital Platform for Streamlining Product Innovation and Project Management
  1. case
  2. Custom Digital Platform for Streamlining Product Innovation and Project Management

Custom Digital Platform for Streamlining Product Innovation and Project Management

bilberrry.com
Food & Beverage
Consumer products & services

Challenges Faced by Large Agriculture and Food Production Companies in Managing Product Innovation

The client currently relies heavily on manual processes such as email, shared spreadsheets, and ad hoc meetings to manage new product concepts, approvals, and development stages. This leads to inefficiencies, lack of visibility, and difficulty tracking progress, resulting in reduced productivity and delayed time-to-market for new products.

About the Client

A large agricultural enterprise specializing in fresh produce cultivation and processing, aiming to optimize their product development and innovation workflows.

Goals for Developing an Integrated Project and Innovation Management Platform

  • Achieve a 50% increase in R&D team productivity through automation and process formalization.
  • Enhance concept submission rates by 200% by creating a transparent and accessible platform.
  • Reduce reliance on spreadsheets by 75%, streamlining data management.
  • Decrease meetings related to product development by 66%, saving time and resources.
  • Improve tracking and visibility of product innovation stages to enable continuous process improvement.

Core System Functionalities for a Product Innovation and Project Management Web App

  • A centralized database architecture for storing project, concept, and workflow data.
  • An information architecture designed for easy navigation and filtering by project phase, status, submitter, and deadline.
  • Role-based access controls to assign responsibilities and approvals at each stage.
  • Automated notifications and reminders for approvals, deadlines, and follow-up actions.
  • Commenting and file sharing capabilities to promote collaboration and reduce email dependence.
  • Status dashboards with customizable filters to monitor urgent and ongoing projects.
  • Approval tracking with visible responsibility assignments and deadlines.
  • Reporting tools to analyze key metrics such as conversion rates, submission volumes, phase durations, and rejection reasons.

Preferred Technologies and Architectural Approaches

Web application built with flexible, scalable frameworks (e.g., React, Angular) for frontend.
Robust backend development with scalable server-side technologies (e.g., Node.js, Django, or similar).
Relational database system (e.g., PostgreSQL, MySQL) for structured data storage.
DevOps practices for deployment, maintenance, and continuous integration.

Necessary External System Integrations

  • Existing enterprise authentication systems for secure login and user management.
  • Notification and communication platforms for automated alerts.
  • Potential integration with existing analytics or reporting tools for performance measurement.

Non-Functional Requirements for Performance, Security, and Usability

  • Platform must support scalable user base with secure role-based access control.
  • Ensure high system availability with minimal downtime (e.g., 99.9% uptime).
  • Responsive design for usability across desktops, tablets, and smartphones.
  • System should process data and send notifications within seconds to support real-time collaboration.
  • Maintain data privacy and security standards appropriate for enterprise solutions.

Anticipated Business Benefits of the Custom Innovation Platform

By implementing this tailored platform, the client expects to double the volume of new concept submissions, increase overall project productivity by 50%, and significantly cut down on manual spreadsheet use and unnecessary meetings. This will lead to faster product development cycles, enhanced team accountability, and improved decision-making through real-time visibility into the innovation pipeline.

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