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Existing application only supported Citroën brand, lacked scalability, and failed to provide real-time communication between manufacturing facilities and dealership sales managers. Sales directors lacked streamlined tools for sharing objectives and sales results across multiple brands.
French multinational automobile and motorcycle manufacturer operating brands including Citroën, DS Automobiles, Peugeot, Opel, and Vauxhall
Centralized communication platform will improve sales objective alignment across 5+ brands, reduce data reporting delays through real-time access, and enhance operational efficiency via simplified data management workflows while maintaining compatibility with existing IT infrastructure.