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Cookie Consent Management and Analytics Integration System
  1. case
  2. Cookie Consent Management and Analytics Integration System

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Cookie Consent Management and Analytics Integration System

themomentum.ai
Information technology
Advertising & marketing
eCommerce

Privacy Compliance and User Experience Challenges

Current cookie management system lacks granular consent controls, creates fragmented user sessions across third-party integrations, and fails to provide unified analytics tracking while maintaining regulatory compliance (GDPR/CCPA). Users experience inconsistent preference persistence across sessions and devices.

About the Client

Digital platform provider specializing in privacy-compliant web solutions for enterprise clients

Core Project Goals

  • Implement GDPR/CCPA-compliant cookie consent framework
  • Create unified session management across third-party services
  • Enable granular user preference controls for cookie categories
  • Optimize analytics data collection accuracy across platforms
  • Improve cross-device user experience consistency

System Capabilities Overview

  • Dynamic consent banner with category-specific controls
  • Cross-domain cookie synchronization
  • Real-time preference persistence API
  • Third-party integration health monitoring dashboard
  • Automated compliance reporting engine

Technology Stack Requirements

React.js for frontend components
Node.js with Express for backend services
Redis for session state management
Google Tag Manager API
HubSpot CRM integration framework

Critical System Integrations

  • Google Analytics 4 measurement protocol
  • LinkedIn Insight Tag API
  • YouTube Data API v3
  • Cloudflare Bot Management SDK
  • Hotjar tracking API

Operational Requirements

  • Sub-100ms latency for consent decision API
  • 99.99% uptime SLA for cookie management service
  • End-to-end encryption for preference data
  • Horizontal scaling for 1M+ concurrent sessions
  • Real-time analytics dashboard with 5-second refresh interval

Business Value Projections

Expected 40% reduction in compliance-related support tickets, 25% improvement in cross-platform analytics accuracy, and 15% increase in user retention through enhanced trust indicators. Compliance audit pass rate projected to reach 98% across major jurisdictions.

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