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The organization faces increasing regulatory pressure to demonstrate GDPR/CCPA compliance while managing fragmented cookie consent data across multiple platforms. Current systems lack centralized control for user consent preferences, leading to inconsistent analytics reporting and potential privacy violations.
A health technology consulting firm specializing in digital solutions for healthcare providers and fitness platforms.
Implementation will reduce regulatory risk exposure by 70% through automated compliance tracking, improve marketing analytics accuracy by 40% via integrated data sources, and enhance user trust metrics by 55% through transparent consent controls. Expected to reduce manual data management efforts by 200 hours/month.