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Christie Digital's extensive catalog of projectors, lenses, and cinema lighting created customer difficulties in identifying optimal products. Their spreadsheet-based tool provided poor user experience and lacked scalability for managing dynamic product inventories.
Global leader in audiovisual technologies with 95+ years of expertise, specializing in advanced projection solutions and holding 100+ patents
Enhanced customer experience through intuitive product configuration, reduced sales cycle time through automated recommendations, improved global market accessibility via multilingual support, and streamlined product management capabilities enabling rapid catalog updates.