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CareScribe's current Caption.Ed website is outdated, difficult to manage, and lacks a cohesive user experience across its target audiences (education institutions, organizations, and individual assessors). The separate blogs for different products created maintenance overhead, and the site struggles to effectively showcase the value proposition of Caption.Ed and its use cases. Accessibility standards are also a concern.
CareScribe is a UK-based tech company focused on developing accessible software solutions for individuals with disabilities. They provide transcription tools and services.
The redesigned Caption.Ed website is expected to increase lead generation, improve customer engagement, enhance brand perception, and reduce content management overhead. By focusing on accessibility, CareScribe can expand its reach to a wider audience and strengthen its position as a leader in inclusive software solutions.